AirAsia has revealed plans to expand its international network significantly in 2025, with a strategic focus on the Gulf region and new destinations in Europe. The move marks a key part of the airline’s post-pandemic growth strategy as it aims to reestablish its position as a major player in the global low-cost aviation market.
Executives at AirAsia confirmed that the company is actively exploring opportunities to set up a new hub in the Gulf region, with discussions reportedly ongoing with several airports in the United Arab Emirates, Saudi Arabia, and Qatar. The goal is to establish a Middle East base that can serve as a connecting point between Southeast Asia, Europe, and Africa. Such a hub would allow the airline to optimize long-haul routes and provide more efficient travel options for both passengers and cargo.
AirAsia Group CEO Tony Fernandes noted that the airline’s growing fleet of Airbus A330 and the upcoming delivery of A330neo aircraft makes this expansion possible. The newer aircraft are more fuel-efficient and better suited for medium- to long-haul flights, including transcontinental journeys to Europe.
Alongside the Gulf hub, AirAsia is also looking to return to the European market with direct services from Southeast Asia to cities such as London, Paris, and potentially Milan. The airline previously operated limited long-haul flights to Europe but suspended them during the COVID-19 pandemic due to operational and financial constraints. With demand for international travel on the rise again, the company believes now is the right time to re-enter these markets.
In addition to passenger traffic, AirAsia’s expansion is being supported by the growth of its cargo and logistics division, Teleport, which is increasingly playing a role in transcontinental shipping. The proposed Gulf hub would serve as a key node for both passengers and freight, helping the airline capture new revenue streams and diversify its service offerings.
AirAsia is also ramping up its digital platforms, including its “super app” that combines flight booking, hotel reservations, food delivery, and fintech services. Company executives believe that a strong digital presence will enhance the overall customer experience and make international travel more seamless for budget-conscious travelers.
Market analysts see the planned Gulf hub and European routes as ambitious but logical steps for AirAsia, especially as international travel continues its steady recovery. The airline’s ability to compete on long-haul routes will depend not only on fleet efficiency but also on airport partnerships, regulatory approvals, and competitive pricing.
AirAsia’s expansion plans come amid broader efforts by Asian low-cost carriers to tap into underserved long-haul markets and compete more directly with full-service airlines. The carrier’s strong brand recognition across Asia and its cost-driven model position it well to serve a new wave of global travelers seeking affordable options.
If successful, the new Gulf hub and expanded European routes could dramatically increase AirAsia’s footprint across three continents and cement its reputation as one of the world’s leading low-cost carriers.
