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Africa Entertainment

Local cinemas back Zimbabwean films

ZIMBABWE’S film industry has reached new heights as local cinemas embrace homegrown content, and filmmakers gain international recognition for authentic storytelling.

The industry is celebrating a major breakthrough as cinemas begin to prioritise local content.

A Harare-based cinema has dedicated a silver screen for homegrown films like “Ngoda,” showcasing confidence in Zimbabwean storytelling.

“To have our own local people winning awards and being recognised elsewhere telling Zimbabwean stories, I don’t think there’s anyone would understand the Zimbabwean story better than Zimbabweans. We have also opened up a cinema for Ngoda, which is one of our most prolific local films and we are proud of what we are doing,” said Platinum Entertainment representative, Sequence Charamba.

This development addresses the critical distribution challenge that has long hampered local filmmakers, creating new opportunities for the creative sector.

“Distribution is one of the biggest problems when it comes to making films. Someone makes a film and then what afterwards? So when you have cinemas like Platinum entertainment coming onboard and showing an interest in the local sector this is really exciting times for us. With the inclusion of local films, it shows that interest in what we are doing,” noted filmmakers Joe Njagu.

The growing support for local films signals a transformative period for Zimbabwean cinema, ensuring authentic stories reach wider audiences.

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