Air New Zealand has announced a significant update to its cabin crew uniforms, marking the first redesign in over a decade. The new attire, crafted by renowned New Zealand-born, London-based designer Emilia Wickstead, is set to be introduced across the airline’s global network starting in 2026.
The redesigned uniforms seamlessly blend traditional Māori cultural elements with contemporary fashion. Collaborating with esteemed Māori tattoo artist Te Rangitu Netana, Wickstead has incorporated hand-drawn prints that tell stories of New Zealand’s indigenous heritage. Notable features include:
Kākā Feather Motif: Symbolizing strength and leadership, this design element is integrated into various pieces, reflecting the prestige of Māori cloaks.
Matariki Stars: Representing new life and unity, these stars are subtly featured on the uniforms, emphasizing themes of renewal and community.
Huia Feather: Reserved for managerial staff, this prestigious emblem is intended to be removed and cherished as a retirement memento, honoring the tradition of Māori chiefs.
Emphasizing sustainability, the uniforms are crafted from eco-friendly materials such as recycled polyester, organic cotton, and merino wool. The collection offers a diverse range of attire, including dresses, shirts, trench coats, and the ‘ie faitaga a traditional skirt worn by Pacific Island men celebrating the rich heritage of Pacific communities.
The color palette draws inspiration from New Zealand’s natural landscapes, featuring shades reminiscent of greenstone, teal, schist, and slate. These hues, combined with Māori motifs, aim to foster a sense of pride and connection among the airline’s staff and passengers alike.
Following inflight trials beginning in May 2025, the new uniforms are expected to be fully adopted across Air New Zealand’s operations by 2026. This update not only enhances the airline’s brand identity but also uplifts staff morale, reflecting New Zealand’s innovative spirit and cultural pride.
